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43 TO 4300: THE CENTER OF MILWAUKEE

This set of images shows the area from I-43 to Sherman Park Blvd., which is the 4300 W. Block on a City of Milwaukee map. The southern boundary for this set of images is approximately North Ave., and the northern boundary is Capitol Dr.

In an era when local businesses are going by the wayside in favor of franchises and larger corporate concerns, I wanted to show an area of Milwaukee where Mom & Pop businesses still exist for the time being. The hand-lettered business signage recalls an earlier era that is fading from memory. The storefront churches provide a contrast to the well-manicured megachurches of the suburbs. Several large manufacturing concerns in the area are shuttered. However, a drive down the major arteries in the area shows rapid change. Newly constructed apartments, condominiums, and strip malls are changing the look of the area. Photography by Michael Stotler.

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